North American Music Festivals {National Events}
→ N • June 13, 2004 →
North American Music Festivals {National Events}

North American Music Festivals ⇒ (“NAMF”) is a company that organizes music festivals for high school and middle school bands, orchestras and choruses. The company holds events in a number of locations in the East Coast of the United States and Canada.
Donor,
Receiver, &
Donor Ian*
informed me about a trip that he took as a high-school orchestra member through the company to Toronto. If I only had the design on the shirt to guide me I doubt that I would have ever thought anything close to the truth.
To begin with, National Events would seem to be name of the idea being transmitted due the repeated and prominent place on both the front and back designs. I know that I was under that impression for a period of time. Searching for a company by the name of National Events that had something to do with music, as indicated by the front and back treble clefs ⇒ was futile. The name lends itself more to journalism.
By virtue of Ian’s trip to Toronto, Ontario,
Canada this company means that the company produces international events. Multi-national operations would seem to be more impressive to potential clients. Yet, the use of blue in addition to the red and white along with the eagle head silhouette at the top of the “N” on the front design positions the shirt as American.
NAMF, described above as the real name of the company, appears only as an acronym in small letters on the shirt. I make it a point throughout the
Free Shirt Archive to clarify introduced acronyms to avoid confusion; feel free the first sentence of this dossier for proof. Such a design decision makes sense only if the company is certain that they are well-known in their niche.
Fiesta-val! is far more direct in their approach and more easily understandable as a result. I did not participate in secondary school music events that left the school building so I was never a potential customer in that market.
This particular shirt appears to be highlighting a series of events that take place during the spring season. During which year is left a mystery. Had the concept of time were not introduced to the shirt, then this design could have been reused by the company all year. I wonder why they chose to go through the extra expense.
Donor,
Receiver, &
Donor Ian*